Show Up In AI Search - By Getting Free Trusted Media Coverage
A Vital eBook for Eco Businesses
Getting your Earth-friendly business mentioned in trusted media is easier than you think - and this is now more important than ever. Because it also gets your business mentioned in AI search results.
First, you earn credible coverage in media outlets your customers already trust. Free of charge. No ads.
Then, those same articles surface prominently in AI answers and traditional search results, multiplying your visibility.
That visibility opens more doors. Once you’ve been noticed by the media and AI, you can leverage that coverage to earn podcast interviews and YouTube features - exactly where niche audiences spend time and where your story can travel further, and faster.
All you need to achieve these multiple benefits is covered step-by-easy-step in this eBook, exclusive to Ethical Collaborators.
You don’t need a PR agency, and you don’t need a big budget. You just need a clear message, the right angles, and knowledge of how newsrooms and creators actually work today.
My name is Mark Campbell, and I’m an experienced journalist. Inside this eBook I show you the step-by-step playbook of how to craft the perfect media stories about your business, which unlock a chain of opportunities - so your business gets cited by AI, discovered in search, and invited onto the shows that matter.
Everything you need to know is right here, for yourself or your marketing person or team to follow.
If you would benefit from extra personal expert advice, then as an Ethical Collaborator, you can contact myself right here.
The Mission Ahead
You will learn what the media are going to get excited about - what they define as a story.
We’ll walk through how to write up this story as a media release - aiming it first at trusted publications.
We will learn, crucially, that stories appearing in trusted media also get quoted by AI in search answers. This is your best route to getting mentioned by the likes of ChatGPT, Claude, Gemini and Perplexity.
Then we will look at using the media release and story to earn further free promotion on podcasts, videos, radio and TV.
Finally, we will look at other complementary ways you can boost your chances of being mentioned in AI searches.
Let’s do this!



